Director or Vice President of Marketing

[Please note that this position description is long and detailed to give a clear picture of the role, its rewards and its challenges]

The Opportunity

Design the strategy, develop overall plans and implement with your team marketing and PR activities programs world-wide for NetMotion Wireless —the industry-leading mobile VPN.  Develop and manage the marketing budget to optimize lead generation, awareness, brand and strategic marketing.

This position reports to Sr. VP of Sales and Worldwide Marketing and will be based out of the company's headquarters office in Seattle, Washington.

The Company

NetMotion Wireless is the acknowledged industry-leader among mobile VPN solution providers. Mobility XE, the company’s flagship product, enables hundreds of thousands of mobile workers in nearly 1,000 enterprises worldwide to get connected and stay connected to critical business applications over wireless networks. Because of its outstanding technology, NetMotion Wireless has received more than 20 product awards, including an Editor’s Choice designation from Network Computing.

The Culture and Work Environment

NetMotion Wireless holds a very strong position in the mobile VPN market.  Having merged in 2006 with its largest independent rival, Padcom, the Company has further improved its market share and adds an impressive array of talent and technological expertise to its holdings.  NetMotion continues to produce a high quality product and service, delivered as a best in class solution.  The Company values diversity in its work teams and is committed to equal opportunity and providing an equitable workplace.

In this role you will be working with very talented colleagues who have a passion and a background in developing and selling superior technical products.  NetMotion is a small company of around 100 employees.  The Company values people enjoying the work that they do, allowing them to develop personally and professionally in the process. 

Your Role as a Key Contributor

In this position, you will provide the strategy (with the SVP) for all marketing and PR activities, as well as work alongside your team in driving execution.  Your ability to implement various marketing and PR activities means that you will have impact in many key areas:   managing the company website, developing various sales tools (video, online and print), building numerous awareness campaigns and managing and implementing tradeshow and other company events, including customer advisory boards. The Director/VP of Marketing will be an externally facing spoke person for the company, including speaking engagements at events, interviews with press and interfacing with key analysts.

Types of Ongoing Projects and Responsibilities

• Work across the organization to ensure that all marketing and PR initiatives are effectively communicated, executed and impact measured.
• Lead and manage the marketing team (2) and external PR agency. 
• Participate in executive strategy and operational meetings.
• Align closely with the two Product Organizations and Sales to design marketing and PR programs that best support their business objectives.
• Work with and leverage the marketing resources of partners (e.g. wireless carriers, Panasonic, RSA) to maximize marketing spend and reach.
  

Qualifications

In order to come up to speed quickly in this position it is imperative that you have a minimum of 8 years experience marketing technology solutions to enterprise customers, 5 of which include management of a marketing team with budget responsibility.  Knowledge and experience of wireless data and/or enterprise security software is a major plus. A successful track record in a start-up environment is a must. Extensive experience and demonstrated success developing and implementing online campaigns and corporate web sites is essential to the success of this role. Experience marketing enterprise security or field force automation solutions to Fortune 1000 customers is a plus. Excellent writing and presentation skills are required as well as a BA/BS degree. MBA is preferred.

To perform this job successfully, an individual must be able to perform each essential duty and meet the physical requirements satisfactorily.  Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. 

Further information about the work environment are as follows:  while performing the duties of this job, the employee is regularly required to sit for extended periods of time for meetings or work, travel to different locations via plane or car, operate a motor vehicle (with a valid driver’s license), operate a personal computer, visually inspect forms, conduct oral communication via telephone and in person, retrieve and return files in storage cabinets, and occasionally lift and/or move up to 20 pounds. 

If you think this role fits you, then we want to hear from you.

Please contact us at NetMotion Wireless:  resumes@nmwco.com;